Why do people not blog?
Often I am asked the other question - Why should I blog? For me the answers are different depending whether you are talking about a personal blog or a business blog and of course many people have the two combined. Leaving aside the reasons for a business blog, which are easier to articulate, I have come across several reasons for personal blogs including:
- I use Facebook to stay in touch with friends - sometimes I want to say more than can easily fit into a Facebook post (I know there are ways around that issue) and if I am investing the time to get my words together, I'd rather have a copy outside of Facebook, in case they change their IPR rules
- If you find something interesting and not well documented or easily findable elsewhere, e.g. fingering for difficult banjo chords, write it up and put it in a blog - it's easy for you to find it subsequently using Google and it's available for others as well.
- If you write for yourself, and write about what you are interested in and thinking about, if you are lucky you'll find others interested int eh same who can maybe help you with your thinking.
- I have nothing to say worth saying - its all been said before
- It feels pretentious blogging, as though I am the world expert on .. why else would anyone read my blog?
- I don't have a clear idea of my audience - Who am I meant to be blogging for?
- I am scared at the idea of standing up in front of a huge audience and yelling at them to be silent saying "Listen to me I have something important to say.
- It seems like it would take a lot of time -I don't have time to spare
- The audience could be millions, particularly if I make a spectacular ass of myself. And my foolishness would be there forever.
I think there are answers to all of these objections. But I am not sure trying to answer the objections is the best way to encourage someone to blog.
What objections have you heard expressed and how would you encourage someone to blog?